Social media can be one of the most powerful tools you have to promote your business, but getting started can be overwhelming. Even if you have established social media accounts for your business, if you are not using them properly, you are wasting your time.
The best way to ensure your investment in social media pays off? Have a plan before you begin.
Our step-by-step guide helps you create a social media plan that gives you a path to follow, so you only need to think once about what you will post. Your plan begins goal-setting focused on your target audience. This ensures you are reaching out to the right people with the right content, instead of just posting haphazardly.
Your plan also includes an editorial schedule, that gets you on the right track and keeps you focused on what comes next. You will never be stuck for ideas on a daily basis and you will be able to capitalize on timely opportunities to communicate with your audience.
ABOUT BOB LEVIN
Transformational Outsourcing and it`s Social Media Marketing Team was conceptualized in 2004 when the CEO Bob Levin who was then the CEO of Clay, Metal & Stone Read More